Google Business Profile

Attributes.

Local SEO glossary · explained in plain English

Attributes: Attributes are extra facts you can add to a Business Profile, such as wheelchair access, free Wi-Fi, online appointments, women-owned or outdoor seating. They appear on your profile and can help you match searches with specific needs.

Why it matters for local businesses

Customers increasingly search with conditions, like "wheelchair accessible dentist" or "restaurant with outdoor seating". Accurate attributes help you appear for those searches and answer questions before the customer calls.

How to get it right

  1. Review the attributes available for your categories and tick every one that is true.
  2. Update attributes when your services or facilities change.

Common mistakes

  • Ticking attributes that are not accurate, which leads to bad reviews.

Related terms

← Back to the full glossary

Free · No obligation

Need a hand with this?

Send us your business name and we will show you how it affects your rankings and what to fix first.

  • Free map pack report
  • Top competitors named
  • Replies Mon–Fri, 9am–6pm
Free

Talk to Jagdish

Pick whichever is easiest for you.

or call +91 93514 75720

Say hey